Tuesday, July 19, 2011

Sha-zam!!! Hyundai bumps Toyota, Honda from top of owner loyalty charts



http://www.autoblog.com/2011/07/19/hyundai-bumps-toyota-honda-from-top-of-owner-loyalty-charts/

By Zach Bowman

Posted Jul 19th 2011 1:29PM


Hyundai is continuing its climb to the top. Kelley Blue Book has declared that the Korean manufacturer has beat out Honda, Toyota, Ford and Subaru in customer loyalty. According to data gathered from online sales at its KBB.com website, a total of 52.3 percent of Hyundai owners researched another Hyundai vehicle as they shopped during the first quarter of this year. Honda, meanwhile, saw 49.7 percent of its owners do the same, and 47.7 percent of Toyota buyers shopped for another of the company's vehicles during the same period. The KBB.com study indicated that 45.4 percent of Ford buyers researched another vehicle in that stable while 44.8 Subaru owners clicked through information on the Japanese automaker's other hardware.




http://www.ochyundai.com

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