Thursday, September 8, 2011

The OC Auto Show is coming to town and here's a gift to you!








You are just a click away from getting yourself a free ticket to the Orange County International Auto Show, September 22-25 at the Anaheim Convention Center. The OC Auto Show, produced by Motor Trend, is going to have the hundreds of new cars, trucks, sport/utility vehicles, hot exotics, alternative fuel vehicles and more. From the hottest new models to show-stopping entertainment, the show offers something for everyone. Click on the link for your FREE Orange County International Auto Show ticket!

Click here with compliments from the OC Tustin Hyundai Team!

http://www.autoshowtickets.com/oc/index.asp?code=OCTUSHYD

We hope to see you there!

Tuesday, July 19, 2011

Sha-zam!!! Hyundai bumps Toyota, Honda from top of owner loyalty charts



http://www.autoblog.com/2011/07/19/hyundai-bumps-toyota-honda-from-top-of-owner-loyalty-charts/

By Zach Bowman

Posted Jul 19th 2011 1:29PM


Hyundai is continuing its climb to the top. Kelley Blue Book has declared that the Korean manufacturer has beat out Honda, Toyota, Ford and Subaru in customer loyalty. According to data gathered from online sales at its KBB.com website, a total of 52.3 percent of Hyundai owners researched another Hyundai vehicle as they shopped during the first quarter of this year. Honda, meanwhile, saw 49.7 percent of its owners do the same, and 47.7 percent of Toyota buyers shopped for another of the company's vehicles during the same period. The KBB.com study indicated that 45.4 percent of Ford buyers researched another vehicle in that stable while 44.8 Subaru owners clicked through information on the Japanese automaker's other hardware.




http://www.ochyundai.com

Tuesday, July 12, 2011

Hyundai Uncensored!












07/01/2010, Fountain Valley, California
CONSUMERS STAR IN HYUNDAI “UNCENSORED” INTEGRATED MARKETING CAMPAIGN
Advertising Breaks July 1st; Online and Social Media Components Reinforce Consumers’ Authentic Response to Test Driving Hyundai Models .Hyundai will launch a new integrated marketing campaign in July starring everyday consumers. In a mall tour spanning from Atlanta to Chicago to Los Angeles in May and June, Hyundai captured the unscripted, unedited remarks of drivers as they tested various Hyundai models. Those impromptu remarks highlight the Hyundai “Uncensored” campaign. A total of six new spots will be joined by digital, radio, social media, experiential, CRM and point-of-sale components as the campaign ramps up in July and runs through the end of August.

“Hyundai ‘Uncensored’ was born out of the insight that consumers are most influenced by other consumers, so we captured totally organic conversations from people inside our cars and packaged them into an integrated campaign,” said Chris Perry, vice president of marketing, Hyundai Motor America. “Going one step further, we’re giving consumers the opportunity to drive our cars and tell their friends about the experience through social media components of this campaign.”

The 30-second spots highlight Sonata, Santa Fe, Accent and Elantra as well as Hyundai’s full model lineup. Messages include the peace of mind provided by Hyundai Assurance including America’s Best Warranty and roadside assistance, design, value and Hyundai’s industry-leading fuel efficiency. Advertising will air on both cable and network television, and outtakes will be posted to Hyundai’s YouTube channel by mid-month. Hyundai’s adverting agency, Innocean Worldwide Americas, is responsible for the creative.

The experiential campaign focuses on two key strategies. First, 125 non-Hyundai sedan owners will be given a new 2011 Sonata to drive for 30 days. Their comments will be posted – unscripted and unedited – on Hyundai’s Facebook site. The second is a multi-city ride-and-drive which includes a video booth where consumers can film their drive impression and post video directly to their own Facebook page. .

Sunday, July 3, 2011

Too cool for school! The 2011 Elantra...



06/27/2011, Fountain Valley, California




2011 HYUNDAI ELANTRA RANKED ONE OF THE “TOP 10 COOLEST NEW CARS UNDER $18,000” BY KELLEY BLUE BOOK’S KBB.COM
Kbb.com Praises 40 MPG Elantra for Design, Fuel-Efficiency .The 2011 Hyundai Elantra has been named one of the “Top 10 Coolest New Cars under $18,000” by Kelley Blue Book’s kbb.com. According to kbb.com experts, the Elantra was chosen on the basis of two criteria—being fun to drive and fun to own. Kbb.com praised the Elantra’s “all-around package of slick design, convenient features and fuel efficiency,” as well as the fact that “every Elantra gets 40 miles per gallon on the highway.”

The Elantra will be one of four Hyundai vehicles sold in 2011 that achieves the milestone 40 mpg highway fuel economy rating, along with the Accent, Sonata Hybrid and the Veloster. Elantra received a complete redesign for 2011, as well as an 18 percent bump in fuel efficiency over its predecessor.

“We’re honored that kbb.com recognized so many of the things about the Elantra that we baked into the recipe,” said Brandon Ramirez, manager, Product Planning, Hyundai Motor America. “With standard 40 mpg highway fuel economy and terrific looks, as well as a wealth of advanced technological and safety features, the Elantra is definitely one of the coolest options in its segment.”

The 2011 Elantra excels in terms of design and fuel economy, but it also rises above the competition with a combination of advanced safety features, exceptional interior room equal to that of a midsize sedan and an all-new 1.8-liter four-cylinder engine. All of these features, plus Hyundai’s industry-leading standard warranty, amount to an exceptional vehicle that is also an exceptional value.

As kbb.com notes, “it takes some panache to be fuel efficient, affordable and great looking, and the 2011 Hyundai Elantra pulls it off in style.”

Jack R. Nerad, executive editorial director and executive market analyst for Kelley Blue Book’s kbb.com, remarked of all the vehicles featured in the “Top 10 Coolest Cars under $18,000,” “There are great deals to be had on many new cars under $18,000, but only a handful of them really possess that cool, difficult-to-describe ‘it’ factor. Each year the competition keeps getting tougher in this affordable segment, with more personality-filled, amenity-laden, versatile vehicles entering the marketplace.”

For more information about kbb.com’s 2011 “Top 10 Coolest New Cars Under $18,000,” please visit http://www.kbb.com/car-news/all-the-latest/10-coolest-cars-under-18000-_-2011-edition/












Monday, June 20, 2011

Huge Star-Spangled Savings on New, 2011 Hyundai Models! They won't last...Hurry!

























Spectacular 2011 Santa Fe...take $3005 off MSRP!


Other discounts apply:


Factory Rebate-$1,000


Military Rebate-$500


College Grad Rebate-$400


HMF bonus cash-$1000


http://www.tustinhyundai.com/VehicleDetails/new-2011-Hyundai-Santa_Fe-GLS-Tustin-CA/923831523




5 of our 2011 Genesis (4.6) models...Take $5005 off the MSRP! Other discounts apply; Competitive Owner Discount-$1500
Military Rebate-$500
College Grad Rebate-$400
http://www.tustinhyundai.com/VehicleDetails/new-2011-Hyundai-Genesis--Tustin-CA/921659253


Tuesday, June 14, 2011

Used Car Prices Sky High

Used car prices are at an all-time high, experts say, making this a great time to get rid of your extra or unneeded vehicles for the best possible price.

The rise in the used car market is a result of simple supply and demand. Drivers are using their cars for longer these days, many putting off buying a new car due to the economy, new car prices, and gas prices. Some people will hold onto their cars for 10 years before they decide to sell.

In addition to people holding onto their cars, new car sales are a bit slow and have been for the past few years and leasing is down. It all adds up to one thing: less used cars on the market.

This market won't last for long so now is the time to bring in that car of yours with a few miles on it and get a price that you may not get next year.

Friday, June 10, 2011

Monday, June 6, 2011

Buying a Car is Not Always a Battle



Do you get anxious when you think about buying a new car?

Do you feel like you're about to go to war with the dealership and that there will only be one winner?

Do you see the car dealer as someone who can actually help you or simply as the enemy?

If you're like most people, based on your past experiences and what you read in the media, you see folks like us as shallow, greedy creatures bent on taking every last dime out of your pocket.

Well we are acutely aware of this perception. And the fact of the matter is that it is very, very far from reality when it comes to The OC Auto Team (OC Mazda and Tustin Hyundai dealerships).

We take the Servant Leader Approach to all our transactions in order to provide you with the best experience possible. One that you would feel so good about you will tell all your friends and family and spread the word that we are what we strive to be: a reputable and honest car dealer that gets the best deals for our customers.

So what else does being a Servant Leader mean for you when it comes to buying a car?

It means five things:

1. We are going to listen to you.

2. We will do whatever we can to make your experience easy and fulfilling.

3. We will go the extra yard to get you exactly what you want.

4. We will treat you like a member of our family and not as "the enemy".

5. We will do what we say we are going to do.

This is the kind of stuff EVERYBODY talks about and it's very easy for us to sit here and write about it. But we want you to challenge us by coming in and experience it for yourself. Because this is not easy stuff, it's actually quite hard. We know it's what separates us from everyone else and that once you experience it you'll see how a modern car dealer operates: open, accessible and here to make your buying experience special.


Wednesday, June 1, 2011

The Summer Driving Season is Here



Warm weather is just around the corner. Is your car ready?

Like winter, the summer driving months have their own unique challenges. While you might not curse a non-working heater, you’ll surely be just as unhappy about an AC system that doesn’t blow cold — or an engine that overheats. Maybe you’ll be wearing a T-shirt and shorts instead of a sweater — but you’ll still be just as stuck.

To dodge the bullet, take time now to think about the following:

Does your car’s AC system work?

Now (when it’s still cold) is the time to check it out; if you wait until you need it, not only will you be sweating, you’ll be waiting in line along with all the others who are trying to get their car slotted in for service.

Just as you’re more likely to get a good deal on a 4×4 in the middle of summer, you’re more likely to be able to get a fast turnaround on AC service while it’s still technically winter (or at least, still feels like it is).

Also, it’s smart policy to run the AC system during the winter months anyhow. Doing so circulates lubricant along with refrigerant — and helps keep the system in good working order.

How ’bout them bulbs?

You might not realize you’re driving around with a burned out brake light — until Johnny Law reminds you (possibly, with a piece of “payin’ paper” for defective equipment).

During the cold months, most of us try to get into and out of the car — and back to where it’s warm — as quickly as possible. So we may not notice burned out lights or other such things. This is why it’s smart to do a “walk around” of the car on the first nice day you get. Have someone sit in the driver’s seat and work the brake pedal and turn signals, emergency flashers and high and low beams. Fix anything that needs fixing.

Wipe away your cares

Next to keeping track of tire pressure, the candidate for Most Neglected Basic Check has to be failure to give the windshield wiper blades a once over — and almost certainly a mandatory replacement with a fresh set. Winter is extra hard on windshield wiper blades; cold hardens the rubber and road salt/debris ruins their “edge” — leaving you in Streak City come the next big downpour.

The general rule is blades should be replaced twice yearly, at the beginning/end of each season. The job is generally very easy; no tools or special skills required. But if you’re leery about doing it yourself, don’t sweat it. Auto parts joints that sell replacement wiper blades will usually offer to help install them (for free) if you ask.

Keeping your cool

Well, keeping your engine’s cool, at any rate. Check your records and makes sure the car’s cooling system is up to date, service-wise.

Belts and hoses are generally good for about four years from new; after that, they should be closely checked to see whether they ought to be replaced (so they don’t burst/fly apart and leave you stuck).

Anti-freeze level and condition should also be checked. You can easily check the level (engine cold!) by removing the radiator cap or checking the level in the coolant recovery tank — and topping off (with the right type) as necessary. Be sure you use the right type of coolant. Red/orange “long life” coolant and standard “green” coolant aren’t supposed to be mixed.

Be aware that even “long life” coolant doesn’t last forever — and unless you like to pay for expensive radiator/cooling system repairs/replacements, have a shop check the condition of the stuff at least every 2-3 years.

General de-gunking

Over the winter, certain areas of your car will accumulate a layer of grime that not only looks nasty, it provides a place for moisture (and eventually, rust) to get where you don’t want it. For example, the door jambs/rocker sills, the underside of the trunk, around the gasket that seals it when closed, etc.

A good time to deal with this is after you wash the exterior of the car. Using an old, throw-away towel, just wipe down the door jambs, trunk lid seal and so on. Usually, the grime comes right up. Your car will look better, the weather stripping will last longer and you’ll probably avoid rust for longer.

It’s also a good idea to pop the hood and check to see whether the drainage/venting area near the cowl (at the base of the windshield) is free of old leaves and so on. Remove/clean that area out as needed.

Inspection detection

Another small item that’s either put on the “do it later” roster or forgotten entirely is making sure all required county/state inspections are up to date.

Many states have both an annual or bi-annual smog check (emissions) as well as an annual state safety inspection — plus county decal and license plate registration, etc.

Some of these require taking a couple hours off to go to a designated inspection station and hope you don’t get stuck behind 15 other cars waiting for the same inspection you need to get. These things are best dealt with on your terms, when it’s convenient for you. Don’t wait until the day before your sticker expires. Git ‘er done ahead of the pack.

It’ll get rid of one more potential hassle before the summer driving season arrives!

Written by Eric Peters of the National Motorists Association

Tuesday, May 31, 2011

2011 Hyundai Elantra is Top Safety Pick



Findings released this week from the Insurance Institute for Highway Safety found that, across the board, small, fuel-efficient cars are getting safer.

Six of 13 small cars the industry group tested won the Top Safety Pick award, and none earned a "poor" rating in any of four tests.

The top picks included the 2011 Hyundai Elantra

This year's findings are a marked turnaround from just a few years ago when similar tests from the Virginia industry-funded group delivered frightening displays of crash test dummies slamming into windshields, and air bags deploying too late.

In 2006, only three small cars earned the Top Pick designation - the Honda Civic, Saab 9-2X and Subaru Impreza.

David Zuby, the institute's chief research officer, points to the Hyundai Elantra as a specific example of how far vehicle design in smaller cars has In 2001, the Hyundai Elantra was at the bottom of the list when it came to frontal-crash protection. Five years later, by 2006, the car was still performing poorly, earning the lowest score in the side crash test, even with side air bags added.

Fast forward to this year when the newly released 2011 Elantra came out on top in every one of the institute's tests.

"We hope that this makes a difference to people who are shopping in the market for smaller cars," Zuby said.

By ANNA WILD, KIMBERLY BERRYMAN and KATIE KINDELAN

Thursday, May 26, 2011

Meet Airyn Simpson Our eBay Sales Expert



We are having a lot of fun on eBay right now and you guys should join us over there if you are looking to sell or buy a used car.

Here is the link to our page: Just click here.

Sometimes things just work out... like when we decide to commit to a new cool way to do business (eBay) and then discover the perfect person to do it really well.

Airyn Simpson has gone from Sales Assistant to Resident eBay expert in a matter of days for one reason only: She will do whatever it takes to match a person with the car they are seeking.

Want a story? Here's one from yesterday...

She was asked about a particular part located on the underside of a vehicle we had on eBay. The buyer was curious about its condition. So Airyn told him to wait a few minutes and she would call him back.

So she goes outside, finds the car, CLIMBS UNDERNEATH THE VEHICLE, and snaps a photo of the particular part.

She took the picture on her phone so she could then send it directly to the customer.

How cool is that?

ALOT of companies say they will do whatever it takes to service a customer but very few are really willing to literally get down and dirty to do it. And that is because it takes special folks like Airyn to make that happen.

Thanks Airyn for all you do for our customers and for being such a special member of The OC Auto Team!


Friday, May 20, 2011

Friday, May 13, 2011

The Four OC Auto Team Promises


So why would you want to work at a car dealer anyway?

Isn't it a lot of pressure and not a lot of fun?

Well, we don't see it that way and a lot of companies say this, but we really mean it:

We're a team at The OC Auto Team.

OK, easy to say... but what does that mean?

It means we believe in coming together to do GREAT things.

Not easy things, not simple things, not even good things...GREAT things.

Because nobody can do anything great alone.

So we strive to achieve great things by making four promises to our customers and teammates.

1. Provide every customer with ENGAGED TEAM MEMBERS. Team members that will listen to you, communicate honestly and treat you with respect. We expect our teammates to do the same for each other.

2. Create a loyalty experience for the customer. Make the visiting experience a memorable one, one that makes you feel good..so good that you will want to share it with others. We will work hard to earn the customer's loyalty and we will create a workplace that builds loyalty among the members of our team. We know it's a two-way street. That your loyalty depends on ours.

3. Support our neighbors with community service. To serve our community is an honor and we are duty bound to assist wherever and whenever we can. We will be Servant Leaders to our teammates and never ask a team member to do something we wouldn't do.

4. Always think of the Big Picture. We don't just want to serve you or our teammates for one day or one moment. We want you to be a part of something ongoing, something special because of its consistency, principles and values. And it starts with the feeling of being privileged to serve and believing that we can meet and exceed the needs, wants and desires of all our customers and teammates.

That's it. That's the plan. If you'd like to be a part of it...let us know!



Tuesday, May 10, 2011

If Fortune Says We're Hot I Guess We Are


You can't do much better than this article and video from the digital version of Fortune Magazine.

Tuesday, May 3, 2011

The Most Exciting Savings we have ever offered on selected NEW Hyundai Models....happening right here, RIGHT NOW!

We're a bit overstocked and find we need some room...our growing pains can mean huge savings to you!

I would give anything right now for a drum roll...hold on to your car-seat!!
1) 2010 Genesis (011450), MSRP is $28,375. Your price is $23,785. Your savings=$4,590.00!

2) 2010 Veracruz (HB54391), MSRP is $34,220. Your price is $27,485. Your savings=$6,735.00!

3) 2011 Santa Fe (018455), MSRP is $28,250. Your price is $23,480. Your savings=$4,770.00!
















4) 2011 Genesis (126196), MSRP is $43,985. Your price is $37,263. Your savings=$6,722.00!

5) 2011 Genesis (055142), MSRP is $23,535. Your price is $20,429. Your savings=$3,106.00!



6) 2011 Genesis (047255), MSRP is $24,490. Your price is $21,293. Your savings=$3,197.00!

7) 2011 Tucson (176304), MSRP is $19,740. Your price is $17,998. Your savings=$1,742.00!


8) 2011 Tucson (120077), MSRP is $19,795. Your price is $17,998. Your savings=$1,797.00!
Photo N/A at this time



9) 2011 Tucson (222447), MSRP is $25,045. Your price is $22,949. Your savings=$2,096.00!


10) 2011 Tucson (222937), MSRP is $25,950. Your price is $23,633. Your savings=$2,317.00!

11) 2011 Tucson (225333), MSRP is $26,815. Your price is $24,595. Your savings=$2,220.00!











Monday, May 2, 2011

April Social Media Wrap-Up


Have you visited our Facebook page?

Or discovered us on Twitter yet?

We are having a lot of fun using these tools to connect with you and offer special deals and events that can only be accessed through these sites.

April was a particularly fun month as we wrapped up our Social Media Songwriting Challenge on Facebook and also offered another $200 Gas Card to one lucky winner.

The Songwriting Challenge was a contest to create a jingle that we will actually use on TV and radio as well as an opportunity for someone to win $2,000!

We have close to 20 submissions which is amazing if you see how many people are on our Facebook page and the fact that each person had to write a jingle, record it, make a video of it and then upload that video to Facebook. That's a lot more work than just clicking the LIKE button!

We have such a great community of Orange County Hyundai supporters and we are continually amazed at how talented and enthusiastic you all are.

Thanks for giving us such a great month and here's to an even more fun month of May!

Friday, April 29, 2011

Tuesday, April 26, 2011

Saturday, April 23, 2011

AUTOSHOW-Hyundai offers trade-in value guarantee....Wed Apr 20, 2011 5:31pm EDT


Hyundai offers trade-in guarantee on used-car value

* Program comes after other U.S. warranties drive sales

* Hyundai seen poised to take sales amid tight car supply

NEW YORK, April 20 (Reuters) - Hyundai Motor Co (005380.KS) will offer U.S. consumers a guarantee that Hyundai vehicles will hold their value over a four-year period when they are traded in for a future vehicle from the Korean automaker.

The trade-in guarantee is the latest in a series of warranties and other pledges from the Korean automaker that have helped it build sales momentum in the U.S. market in recent years.

Under the new Hyundai Assurance Trade-in Value Guarantee, Hyundai buyers will be guaranteed that any model that they purchase will hold the value forecast for it by the third-party Automotive Lease Guide.

The program guarantees that Hyundai vehicles will be worth at least the value forecast at the time a customer trades in for a subsequent purchase at a Hyundai dealership.

The program, which was announced at the New York auto show on Wednesday, takes effect in May. The guarantee would not apply if Hyundai owners decided to trade in for a different car brand or other conditions were not met.

Details of the eligibility requirements of the program had not been posted on the Hyundai website as of Wednesday afternoon.

Hyundai has been one of the fastest-growing brands in the U.S. market in recent years. Its sales shot higher by 24 percent last year while the overall market rose only 11 percent.

In 2009, the Korean automaker won consideration from car shoppers by offering a guarantee that they could return purchased vehicles if they lost their jobs during the depths of the recession.

Hyundai's fast-growth period goes back to its 1998 introduction of a 10-year, 100,000-mile powertrain warranty.

Hyundai executives have said that their focus is to reshape consumer perceptions of the brand by addressing lingering concerns about quality and how well vehicles will retain value.

"While Hyundai's depreciation is now among the lowest in the industry, (this program) will remove many of the barriers and concerns about vehicle ownership," Hyundai's North American chief executive, John Krafcik, said in a statement.

Analysts have said Hyundai is one of the automakers best positioned for gains if sales for Toyota Motor Corp (7203.T) and Honda Motor Co (7267.T) lose momentum in the coming quarters because of limited production and parts shortages after the March earthquake in Japan. (Reporting by Deepa Seetharaman, writing by Kevin Krolicki; Editing by Steve Orlofsky)

Wednesday, April 20, 2011

"Customer Service" what does it mean to YOU?







I love this video of Ross Shafer's and have used it often in training. I am about to use it again, but this time I got to thinking..."why in the world don't we make our own?" (No offense Ross!) This little dealership I work for is awesome. We do all the right things. We're nice, we're friendly, we like you. Or do we? Well, yes indeed we like you, but do we like you the way you want us to?


Put your consumer hat on for a minute and think of two things. 1) the worst buying experience you ever had. 2) the best buying experience you ever had. Ahh...the stories, right?


But is it always about worst and best? Is there more to it? Is it that a "person" was responsible for the worst or best experience, or was it the entire company? People come and go. Companies hang around.


So, now I wonder if every time I go to my dry cleaners will I always get amazing service? Or is only that when I go, I'm always helped by the owner's wife? Is it because we're about the same age, have kids the same age, she's just really a nice person? What happens when she goes on vacation? Will the dry cleaner sitter be my age, be nice, know my name, let me pick up today and pay next time? Does my dry cleaner have a Customer Service Statement? Customer Service Philosophy? Customer Service Promise? Customer Service Procedure? And if they do, are all the employees trained in how to deliver it?


If you, the consumer wanted to help me make a video about customer service for our little company, what would you want to see in it? I think a lot of companies assume they have great customer service because they are really happy about adding you to their data base and to their bottom line. Being happy promotes great service, right? (Yes, that would be sarcasm dripping from my words...)


Customer Service is my passion. I don't know why...it just is. My family thinks I'm nuts, because I really don't mind if a customer yells at me. Really, I DON'T MIND. It means my customer is passionate, too. Passionate about the way he wants to be treated.


As a consumer, I happen to be every company's worst nightmare. I'm the consumer that quietly walks out, and never tells the company why. No second chance, no letter of complaint. I just take my money somewhere else. So, when a customer is unhappy and wants to talk to me, I can't wait! That means we can fix it, because WE FIX PROBLEMS HERE. I get to be the VP of Yes where I work. It means that he might just might give us a second chance. It means that he's about to give our company very valuable feedback, and I just want to hug him for it. It means he going to tell me what's broken. Thank goodness he's not like me!


I think Ross is saying more in his video than just a lovely story about Maria....I think he says the company she works for promotes great customer service, because they promoted an employee that gives it.


When you're the customer, what do you want from the company? I'd love to know! I'll even put your name in the credits when I make our own company video. I'm thinking the title might look something like this..."Customer Service, the OC Auto Team way, as presented by our Customers".


I'm hoping for tons of feedback, please share...don't be me!

Lynda Nelson, Director Customer Affairs (aka VP of YES!)
OC Auto Team lnelson@ocmazda.com or lnelson@ochyundai.com





Monday, April 18, 2011

The Hyundai Equus is the car of the month, says NADA! Have you seen this yet? We've got two in our showroom right now!

Hyundai Equus: Car of the Month by Sydney Bessler on April 8, 2011 National Automobile Dealers Association (NADA) named the Hyundai Equus the car of the month for April 2011. The vehicle earned high marks for its interior design, comfort, smooth performance and quality engineering. NADA stated that the Equus had no comparable vehicles in its category, Troy Synder Director of Product Development for NADA guides stated, “What Hyundai has created with the Equus is the most distinguished, fulfilling and desirable luxury vehicle we have driven. The quality and care taken to produce even the simplest of switches and knobs is more than required.”

Wednesday, April 13, 2011

Elantra Top 10 Green Cars of 2011


Kelly Blue Book named their Top 10 Green Cars of 2011 and our 2011 Hyundai Elantra made the cut. Kbb.com, the leading provider of new and used car information, annually announces this list to present a variety of the best fuel-efficient vehicles worthy for buyers’ consideration – like the 2011 Hyundai Elantra!

The editors considered which ‘green’ vehicles were the best of the best at the best price.

To be considered for the Top 10 Green Car of 2011 list, each vehicle was required to offer fuel economy and CO2 emissions superior to the bulk of vehicle in its class, and at the same time provide all the safety, creature comforts and driving enjoyment that would make it pleasant to own.

From Kbb.com:

“There are now a few non-hybrid compact cars that deliver highway fuel economy of at least 40 miles per gallon, but the 2011 Hyundai Elantra is the only one that does so in every trim. In addition to the impressive efficiency, we’re fans of the all-new Elantra’s bold sheet metal, stylish interior and attractive list of standard and optional features.”

Check out the fuel-efficient Elantra today.

Monday, April 11, 2011

Register in Education Promotes OC Auto Team Jingle Contest



Nothing thrills us more than when a fun new idea gets propelled along by a great partner like The Orange County Register. They are helping us promote our Social Media Songwriters Challenge on Facebook to local schools through their Register in Education program.

The OCR's Register in Education program is part of a national effort called Newspapers in Education (NIE). Newspapers across the nation, including The Orange County Register, have been working collaboratively with local schools for decades to provide teachers, students, and parents with innovative teaching tools and the opportunity to use the newspaper as a living textbook.

Learning programs allow students to delve into subjects like math, science, politics, health, geography, and much more using up-to-the-minute information found only inside the daily newspaper. These programs are provided FREE to Orange County schools, thanks to generous donations from corporate sponsors and individual contributions from people like you.

Our Social Media Songwriting Challenge comes with a $2,000 Grand Prize which any school can use toward reaching their fundraising goals. Register in Education and Tustin Hyundai both know how much talent there is in Orange County and that our next catchy jingle (We like "buying a car's a dream with the OC Auto Team", but you can submit anything) will probably be submitted by a student!

Just create a catchy jingle and upload at least a 60 second video to our Facebook page here.

Five top nominees will be selected and all runners-up will receive $250.

All winners will have donations made on their behalf to Musicians on Call, which brings music to the bedsides of patients in treatment facilities.







Friday, April 8, 2011

Cool 3D Video of the Accent

Thursday, April 7, 2011

...and the winner is...Richard Van Lint!



Richard, (on the right) is the proud owner of a brand new Hyundai Sonata, and also just won an iPad from us!! Way to roll, Richard! Congratulations! Troy Kerth, General Manager is presenting the iPad, and we can't tell which of them looks happier. Come on in and enter our iPad contest and maybe you'll be next!





Consumer Reports Names Elantra Top Small Car

This article and video review is driving a ton of Elantra sales. It doesn't get any better than a TOP PICK recommendation from Consumer Reports.

Here is the article and video from the Consumer Reports website.

Tuesday, April 5, 2011

OC Auto Team's John Patterson Named Entrepreneur of the Year Semi-Finalist

Tustin, April 5, 2011 – OC Auto Team (Tustin Mazda, Huntington Beach Mazda and Tustin Hyundai) today announced that President, John Patterson is a semi-finalist for the Ernst & Young Entrepreneur Of The Year® 2011 Award in Orange County. According to Ernst & Young LLP, the awards program recognizes entrepreneurs who demonstrate excellence and extraordinary success in such areas as innovation, financial performance, and personal commitment to their businesses and communities. John was selected as a semi-finalist from nearly 60 nominations by a panel of independent judges. Award winners will be announced at a special gala event on June 11 at the Hyatt Regency in Huntington Beach.

The Ernst & Young Entrepreneur Of The Year awards program celebrates its 25thanniversary this year. The program has expanded to recognize business leaders in over 140 cities and over 50 countries throughout the world.

Regional award winners are eligible for consideration for the Ernst & Young LLP Entrepreneur Of The Year national program. Award winners in several national categories, as well as the overall national Ernst & Young Entrepreneur Of The Year award winner, will be announced at the annual awards gala in Palm Springs, California on November 12, 2011.

The awards are the culminating event of the Ernst & Young Strategic Growth Forum, the nation’s most prestigious gathering of high-growth, market-leading companies, and is held from November 9-13, 2011.

Join the Hyundai Movement and Win a $200 Gas Card


Be a part of something special. Go to our Facebook Page here and tell us why you should win a $200 Gas Card! The most Facebook Likes wins...contest ends May 15.

Monday, April 4, 2011

April Lease Incentives Continue

Hyundai Continues Auto Lease Incentives Through April

By Liz Opsitnik
Monday, Apr 04 2011 11:52

Hyundai is promoting low auto loan rates, cash back incentives and auto lease deals on most new vehicles in April.

Hyundai is offering 0 percent auto loan rates again in April on its Genesis and Veracruz. New for April is the 0 percent rate on the 2011 version of the Genesis and Veracruz. Last month, it was only available on the 2010 version of these vehicles. The interest-free rate is good for 36 months. For up to 48 months, Hyundai is offering 0.9 percent on these models. The 2010 Veracruz's 0 percent auto loan rate is good up to 48 months.

Hyundai's auto loan rates on other vehicles in its lineup range from 0.9 to 2.9 percent in April on most 2010 and 2011 vehicles. These low auto loan rates are good on 36- and 48-month loans. Higher interest rates are still available if you prefer a longer auto loan. Hyundai is offering auto loans up to 72 months on most vehicles in April.

Here is the direct link to this article.


Sunday, April 3, 2011

Why be a car buyer when you can be a Happy Equus buyer at Tustin Hyundai!


Dr. Choi sent us this beautiful picture today...he stopped to take this shot of his new Hyundai Equus while taking one of the ultimate California road trips....PCH to San Francisco.

Thanks Dr. Choi. (Next time, let us know if you need a driver, we've got a dealership full of volunteers!)

Saturday, April 2, 2011

Our very first Sonata Hybrid is in the house!

Coming in right off the truck...shazam, you should see this car in person!

Friday, April 1, 2011

Be a Happy Car Buyer


Smile and the world smiles with you. Why have a frown on your face when you can choose to brighten someone's day? Our ads reflect our attitude. We want you going home HAPPY!


Thursday, March 31, 2011

Orange County Hyundai Sales Up...Alot


According to the Orange County Business Journal, Hyundai sales for February 2011 "rose sharply".

It's the biggest rise since June, indicating that consumers may just be feeling better about the economy.

"Dealers appear to be in full recovery with at least six consecutive months of sales growth", was a quote that stood out to us.

And Hyundai sales continued to lead the way...up 65%!

For the complete article you can go here.



Tuesday, March 29, 2011

Equus Named Best New Vehicle


courtesy of TheFinancial.com


Hyundai’s Equus sedan has been recognized as the “Best New Car” at the 2011 Atlanta International Auto Show by the Greater Atlanta Automotive Media Association (GAAMA).


A panel of seven veteran automotive journalists announced the third annual selections before the opening of the five-day auto show.


“Hyundai has come a long way in a very short time," said Ryan Rees, GAAMA President. “The Hyundai Equus offers value priced luxury with the engineering, technology and content of fully-optioned flagship models.”


“Hyundai’s all-new flagship Equus embarks in the new way of thinking, where smart luxury enables consumers to experience the advantages of a luxury vehicle without the typical six-figure price tags,” said Mike O’Brien, Vice President of Product and Corporate Planning, Hyundai Motor America. “Compared to its primary competitors, the Equus delivers a remarkable advantage in technology and feature content with higher residual value than Mercedes-Benz S-Class, BMW 7-Series, and Audi A8.”


As Hyundai’s flagship rear-wheel-drive sedan, Equus contains many Hyundai firsts. One innovative new technology is the Vehicle Stability Management (VSM) system, which governs ESC, the electronic parking brake, smart cruise control, the collision warning sensor and the seatbelt tensioning system for optimal safety.


The seatbelt tensioning system works through sensors, which detect critical driving situations and retract the seatbelts accordingly to prevent passenger movement. The Equus’ dynamic safety is further enhanced by the Lane Departure Warning System and driver’s knee airbags.


Equus delivers an extraordinary array of interior technologies and features including an Alcantara suede headliner, heated and cooled front seats, heated steering wheel, memory system, electronic parking brake, auto vehicle hold, navigation system, iPod connection, rear seat climate and seat function controls, lexicon premium surround sound audio system, power rear side-window shades, driver-seat massage, power reclining rear seats (60/40), heated rear seats and a power rear sunshade.


This straightforward lineup of just two extremely well-equipped configurations enables a simple and elegant purchase experience, a key aspect of Hyundai’s innovative perspective on intelligent luxury, which also includes “Your Time, Your Place,” the industry’s first at-home vehicle demonstration program, “At Your Service,” the valet service program which provides at-home pickup for Equus service and maintenance and the industry’s first iPad-based interactive owner’s manual.